The market shift pushes consumer brands to re-position their images of consumers, add new memory points, upgrade visual communication and public cognition through miracle content.
100+ editors, video experts, live streamers with expertise in fashion, beauty, home appliances, electronics, foods, outdoors, etc. Daily produce hundreds of professional content on media platforms.
Adapt the right KOL strategy, both on brand awareness and sales result, both on e-commerce platform and social media. Everyday our MCN influences 80 million consumers’ buying behaviors.
As the most important business line of MagicWe group, we value 300+ consumer brands with integrated content marketing services, graphic & video outputs, online/offline campaigns. We provide annual content services to multiple divisions/categories of e-commerce platforms or marketplaces, i.e., lifestyle, home appliance, kitchenware, gifts.
We contract with 950 media IPs and KOLs, our MCN deeply cooperate with Taobao, JD, Tmall, Shuning, Bytedance, Zhihu, XiaoHongShu and other media platforms. Our MCN has 80 million followers/fans with 13.67 million daily viewers (average). Our cutting edge “Content prioritized DTC SAAS” achieves high efficient content management and accurate delivery, omni-channel distribution and data monitoring.
During the period of 2018 “Double Eleven Festival”, we generated Rmb530 million sales for JD and Tmall with 620,000 order counts. From Jan to Dec, we accomplished Rmb1.3 billion sales for JD with 1.5 million order counts.
Highest delivery standard than industry level. Perfect balance between brand awareness and instant sales result. Integrity, mutual benefits and win-win “game”. Customer’s success is the only goal we’re pursuing.
An important role of content marketing is brand awareness. This is a step that must be done before the order effect can be obtained. Simply use this tool: measuring brand awareness by Designrush.com.
